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sharkThink: rethinking product value development. Stay sharp, keep thinking!

Product value development starts by understanding the jobs your customers are trying to accomplish with your products. Helping users with these outcomes is the benchmark for concept innovative.

Tag >> Microsoft
May 28
2007

Steve Jobs feeling good about himself

Posted by John Landerholm in softwareMicrosoftApple

John Landerholm

Steve Jobs feeling good about himself. He just dissed Msoft in public.Just saw a video of Walt Mossberg interviewing Steve Jobs. When asked how many copies of iTunes Apple has distributed he coyly hinted that it was at least 3 x the amount of iPods they have sold. That means at least 300 million copies.

Mossberg, the shrewd analyst he is, sayed quickly that 300 million copies would make Apple one of the major software developers for the Windows platform.

 

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sharkgeist: stay fresh, keep moving

For a company to innovate, it must create products and services that help consumers perform a job faster, better, more conveniently, and/or less expensively than before. To do this, companies must know what outcomes customers are trying to achieve and design the products and features that will best satisfy the outcomes that are currently underserved.